Flyer printers may be put off cloud computing due to lack of understanding

Companies ought to take advice from someone they trust before implementing new technology, it has been claimed.

Owners of printers who want to expand their business may wish to take the advice of someone they can trust before investing in cloud computing, following recent comments.

Clodagh Murphy, director at Eclipse Internet, recommended company owners do so as they will therefore be in a far better position to embrace the technology.

She stated small firms are being put off cloud computing due to a lack of understanding, rather than the initial outlay, as this is in fact quite small.

"We are trying to put it into English so that people can easily understand," Ms Murphy explained, acknowledging that many small organisations are focused on survival at the moment rather than "taking the risk of investing in new technology".

Her remarks follow statistics from the Centre for Economics and Business Research that predicted $177.3 billion (£148.7 billion) will be generated by cloud computing per year by 2015 across Europe's five largest economies.